Must-Have Skills
- LinkedIn content design (carousels, banners, infographics)
- Social media creatives – Instagram, Twitter/X, Facebook
- Tools: Figma, Adobe Illustrator, Photoshop, Canva Pro
- Basic understanding of IT/SaaS/Tech products & terminology
- Brand consistency & visual storytelling
Good to Have
- Motion graphics / short reels (After Effects, CapCut)
- Basic HTML/CSS or familiarity with CMS tools
- Copywriting ability for social captions
- Portfolio with B2B / IT brand work